CREATIVE DIRECTION / DESIGN
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USAA Safe Pilot

USAA Safe Pilot App Launch 2.0

When USAA launched their new app for Safe Drivers they needed a powerful campaign to make safe driving look cool. When you save money using the Safe Pilot App you you feel like a big deal, that’s how we portrayed each veteran in their unique stories. From epic robotic cranes on set to custom photography, we went all out to deliver a 360 campaign that works.